Shop for bra styles that you feel most confident and comfortable in."It’s also important to buy from brands that tailor, grade and fit-test on smaller-chested women," echoed Klein. "For instance, someone with a shallow bust and petite frame should avoid brands who make bras for full-busted breasts or full-figured bodies, as they will not be the right fit for your shape," she explains. There are countless brands that make bras, so knowing the ones that make bras that fit your particular bust shape is key, Freno says. While you may save a few bucks at the department store, they likely won't have the high-quality materials and the durability (not to mention comfort) that bra-focused stores can offer, according to Rachel Klein, owner of the small-chested-focused intimates brand Lulalu, which designs its bras based on a long research and development process, as well as fit-testing on A-cup models. "Most places like this will carry five to six cup sizes per band," she added, whereas independently owned or specialty lingerie and bra shops may have two or three times that. Killpack, similarly, says that the average salesperson may not necessarily have a professional fitter's specialized knowledge. "What many stores will do is fit you into what they can sell you rather than what you should actually be wearing," says Freno.
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